Marvell 101
animated Illustration
Agency:
siegel+Gale
BACKGROUND:
Marvell Technology Group is a California-based semiconductor company specializing in designing and selling integrated circuits for various devices, such as data center servers, mobile devices, and automotive systems. Marvell 101 is an educational video that provides an overview of the company and its products, including topics like data storage, networking, and connectivity. The video highlights Marvell's commitment to innovation and sustainability and showcases some of its popular products, making it an informative way to learn about the company.
ROLE:
Marvell partnered with Siegel+Gale to create a new visual identity system and brand strategy. As a member of the team, I developed a proprietary illustration style that aligned with Marvell's objectives. The goal was to create a cohesive brand image that reflected Marvell's dedication to innovation and sustainability. The new illustration style was then used in Marvell 101, the first project to showcase the updated visual identity system.
ILLUSTRATION STYLE DEVELOPMENET
